The Rough Rider president had a knack for catchy slogans and colorful quips that were eaten up by the newspaper columnists and political cartoonists of the day.
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Kearns Goodwin jokes that Teddy Roosevelt would have been a pro at Twitter. KcKinley’s inauguration was also the first-ever filmed. It might look painfully boring today, but the reenactment of McKinley receiving the Republican nomination would have been completely novel to late 19th-century audiences.
In 1896, William McKinley’s presidential campaign became the first to capitalize on the brand-new medium of moving pictures. Grant, to which Grant replied, “The president has more nerve than any of his advisers.” William McKinley Films the First Campaign Commercial “Hold on with a bull-dog grip, and chew and choke, as much as possible,” Lincoln once telegraphed Ulysses S. Lincoln’s T-Mails: How Abraham Lincoln Used the Telegraph to Win the Civil War, Lincoln personally sent hundreds of telegraph messages to his commanders in the field and even slept in the telegraph office during fierce battles.
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The Lincoln-Douglas debates, like Lincoln’s speeches as president, were published in the newspapers, and served as a direct channel to influence public opinion.ĭuring the Civil War, Lincoln was the first president to install a dedicated telegraph office in the War Department, right next to the White House. “They would be there for six hours, and was so great at these debates.”Ībraham Lincoln speaking on stage during a debate with Steven Douglas and other opponents, October 7, 1858. “He’s living in a time when you have to communicate through debates with people, as he did with Stephen Douglas,” says Kearns Goodwin. The Virginia Herald and Fredericksburg Advertiser noted that Washington “was dressed in a crow coloured suit of clothes, of American manufacture.” Abe Lincoln Masters Debate-and the TelegraphĪs presidential historian Doris Kearns Goodwin told HISTORY, Abraham Lincoln’s talent as president was the written word, but he first made his name as a gifted debater. Not unlike modern times, the president’s appearance was as important as his words. Washington knew that the speech would be published in the newspapers, so it was a message to the American people as well as Congress. The president praised Congress and gently offered suggestions regarding the creation of a national currency, a post office and a system of weights and measures, while also weighing in on more controversial topics (even then) like the national debt and immigration.
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Washington’s first State of the Union, like the first inaugural, was a “precisely calibrated political statement,” writes Anna Groves of George Mason University. Nine months later, on January 8, 1790, Washington fulfilled his constitutional duty ( Article II, Section 3) to “from time to time give to the Congress Information of the State of the Union, and recommend to their Consideration such Measures as he shall judge necessary and expedient.” That’s why George Washington played it very safe in his inaugural address, humbly declining to offer any suggestions or ideas to Congress. America had just unshackled itself from an English monarch and was on high alert for any signs of despotism in its new president. George Washington was well-aware of the public scrutiny surrounding his presidency, the first experiment with executive power in the political experiment that was the United States. George Washington's State of the Union Address From George Washington to Donald Trump, presidents have always adopted the latest media and technology to connect with voters and forward their political agenda. presidents understood the power of communicating directly with the people.
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